Category: Identity
Nov
Canadian based water Co Soul D’ Aqua Tasked me with the total brand re-haul / restart of their brand. The challenge was to create a confident brand that presents the preciousness of the product from the style of the brand, a brand that will signify that this is the finest water in Canada and arguably on earth. Soul D’ Aqua is the soul of water it’s self, its a signature of perfection.
Jul
CHALLENGE
To create an all natural chocolate brand that oozes style and luxury, a brand that stands amongst the top chocolate brands but boasts and all natural recipe and ingredients list.
SOLUTION
The design was created to focus on the natural side of Delectable, to show the smoothness of the chocolate with swirls that correspond the brand colours. The packaging style translates across the brand seamlessly with the soft browns and swirls working a treat.
RESULT
A happy client and a brand that looks great and is ready to hit the markets summer 2014.
Apr
CHALLENGE
To create a brand for an online Freelance networking tool, Everclients provides top quality freelancers top quality clients that really do pay out and have a track record of being successful, the client wanted a brand that looks professional but yet holds a friendly image for both client and freelancer.
SOLUTION
Instead of using icons of “people” that come to mind when you think of freelancing, the best icons for the logo would be ones that are more tool based rather than people based.
RESULT
A clean and eye catching logo and brand that allows the client scope for development and ability to place the brand among the top networking sites.
Mar
CHALLENGE
Nike force drinks is a new brand dimension idea that would be used to branch Nike into the lucrative world of sports supplements and drinks. “Force” is a regular feature word of the Nike brand, to combine this with energy drinks would create a powerful sub brand that would be instantly recognizable and memorable. This bottle design focuses on the information of the product as the packaging label, telling the consumer what the product is in terms of flavour and type of supplement, it gives nutrition info and shows that the product is a sports product rather than a fashionable “sports” drink…
Oct
CHALLENGE
To create a brand image for an upcoming production studio. The clients wanted a brand that looks established but yet has that modern, current look.
SOLUTION
I created a logo that is simple, dynamic and eye catching, with the rest of the identity in a striking purple, grey and white combination
RESULT
The full works, from the brand logo, website and the print materials Future Reel Media has an identity which is fully defined.
Oct
CHALLENGE
To update a small firm, branded incorrectly with inconsistent logos and colours. The task is to redefine the brand internally for a more professional look.
SOLUTION
The Toccare 4g is a mouse designed with the luxury and exclusivity in mind. Its not about showing off the body to onlookers as with the cars, its more about the transfer of experience from the cars into the workspace, why leave the experience in the car when it can continue even whilst moving a cursor on the screen.
RESULT
The Toccare meaning touch in Italian, would be made from carbon fibre and leather, with a sleek body designed to fit the hand and allow air to breathe into the palm…